Why You Should Fall in Love with Boredom (And Why Champions Already Do)
Everyone chases passion and novelty, but mastery hides inside boring repetitions. Why learning to love boredom is the most unfair advantage you can build today.
Hej, William here!
We live in a world obsessed with new things. Every app claims it'll make your life exciting. Productivity tips promise your tasks will become magically engaging. Motivational speakers keep telling you to chase passion and follow your dreams.
But let me share a truth that's not as popular, yet incredibly powerful: the people who achieve extraordinary results fall deeply in love with something most people avoid at all costs…
Boredom.
I'm not talking about just tolerating boredom, I mean actually enjoying it.
Yes, I know this sounds strange.
Everything in our culture tries to convince us otherwise. We're taught that if something feels boring, we must be doing it wrong. We're told the right path should always feel inspiring, energizing, packed with variety, and rapid growth.
There's a fantasy that successful people have discovered a magical trick to make hard work feel effortless. That's complete nonsense. And believing it stops most people from ever getting great at anything.
The Lie We Tell Ourselves About Greatness
When we imagine greatness, we picture Michael Phelps slicing effortlessly through the water, Cristiano Ronaldo scoring incredible goals with ease, or Serena Williams dominating tennis courts as if it were second nature.
We see the highlights and assume these champions have some genetic advantage that makes excellence easy for them.
But that's only the highlight reel.
The reality behind those short clips is vastly different.
We don't see Michael Phelps swimming identical laps for hours every single day, year after year.
We miss Ronaldo’s relentless repetition of footwork drills, shooting practice, and conditioning routines day after day, week after week.
Nobody broadcasts the countless hours Serena Williams spends hitting the same serves and backhands until her muscle memory takes over automatically.
Greatness in real life isn't glamorous. It's incredibly repetitive, often mind-numbingly so.
It’s doing the same small actions again and again, with tiny, incremental improvements that most people wouldn't even notice. It's boring enough to make the average person quit within days.
But champions learn to find beauty in repetition, not despite the boredom, but precisely because of it.
Why Your Brain Hates Repetition (And Why That's Exactly the Point)
Our brains crave novelty. This made sense thousands of years ago when survival meant constantly searching for new opportunities or threats. Today, this craving for excitement sabotages us. As soon as something starts feeling routine, our brain begs us to switch to something more interesting.
That's why most people never truly master anything.
Think about learning guitar: at first, it's exciting to learn new chords. But soon you hit the stage where you must practice those chords repeatedly until your fingers move automatically.
That's when excitement fades into tedious practice, and that's precisely when most people quit chasing something else.
Those who become outstanding musicians don't stop. Instead, they learn to appreciate the act of repetition itself. They celebrate tiny improvements, finding fulfillment in making small things just a little better every day.
This habit of staying patient with boring tasks is probably the most underrated skill in existence.
The Compound Effect of Tedious Consistency
Something powerful happens when you keep doing the same thing every single day over an extended period. At first, progress seems invisible. You practice relentlessly, but improvements are so small they're nearly unnoticeable.
Most people quit here because they can't see immediate results.
But progress doesn't always happen in a straight line. It’s less like climbing visible stairs and more like filling a bucket one drop at a time.
For a long while, nothing seems to change.
Then, suddenly, the bucket overflows.
Think about someone learning to write. Their first hundred articles might all seem mediocre, with minimal noticeable improvement. But by the thousandth article, they're completely transformed. They've internalized patterns, developed intuition, and acquired skills that now feel effortless. And they got there through hundreds of repetitions that felt tedious at the moment.
This is why consistency beats intensity every single time. I actually believe that consistency beats talent and effort as well.
Writing for 30 minutes each day for a year shapes your skills far more effectively than writing 8 hours once a month.
Daily repetition creates neural pathways that occasional bursts can’t match.
Loving the Process, Not the Outcome
Most people approach skill-building backwards. They chase results: getting published, earning money, winning competitions.
Daily practice feels like an unpleasant step towards future rewards, making every moment a grind because they're always comparing current reality to future goals.
Champions reverse this mindset. They fall deeply in love with the process itself. Cristiano Ronaldo doesn't practice free kicks because he needs to; he's already the best. He practices because he's genuinely curious about getting even slightly better today than yesterday. The improvement itself becomes the reward.
This subtle mindset shift transforms boredom into something more like exploration. Each practice isn't about some distant goal but about the satisfaction of incremental progress.
Suddenly, boring tasks feel more like discovery than punishment.
Your Competitive Advantage in a Distracted World
Here's something remarkable: in today's arena, where everyone jumps from one stimulating thing to the next, embracing boredom gives you an unfair advantage.
While most people constantly seek novelty, never committing deeply enough to master anything truly, you quietly build expertise through persistent repetition.
Most people can't tolerate boredom. They grab their phone the second their mind isn't occupied, switch projects the moment novelty fades, or chase shiny opportunities instead of perfecting fundamentals.
This creates an enormous opportunity if you're willing to do the boring, essential work everyone else ignores.
Learning to find satisfaction in repetition grants access to skills few others achieve simply because they lack patience.
You'll appear to have extraordinary abilities, not from talent, but because you patiently did the same thing again and again until mastery emerged.
But how do you actually learn to love boredom?
Start by changing your perspective.
Instead of viewing repetition as dull drudgery, think of it as deliberate practice. Each repetition becomes a chance to notice something new, refine a tiny detail, or deepen your understanding.
Find the hidden game inside routine tasks. Basketball players don't merely shoot hoops; they perfect their shooting form. Writers don't just put words on paper; they craft sentences, rhythms, and connections. Musicians don't mindlessly play scales; they pay attention to timing, tone, and subtle nuances between notes.
Boredom becomes fascinating when you notice details most people overlook. You discover infinite complexity hiding inside simple actions. You realize repetition isn't about mindless repetition; it's about deliberate exploration.
The Long Game of True Excellence
Mastery is a long game, one most people refuse to play.
They want quick feedback, immediate results, and constant novelty.
But real champions understand a crucial truth: excellence comes from consistently getting slightly better every day, even when nobody’s watching or cheering you on.
So here’s your invitation: embrace the boredom.
Find something you care enough about to repeat thousands of times. Develop the rare and powerful skill of boredom tolerance in a world full of distractions and quick fixes.
Forget shortcuts or excitement hacks.
Instead, search for something genuinely worth repeating. Your future self will thank you for those boring days nobody else was willing to endure.
The Italians call it l’arte di fare niente , the art of doing nothing. And honestly, we humans are born lovers of this art. But if we overindulge, it turns from sweet to sticky , our passion melts away, and curiosity just quietly retires
One of the reasons I don't talk too much with people "offline" is because they always mention in one way or another that I'm a "boring person". I only talk about the projects I'm working on or the stuff I'm focused on. Everything else doesn't exist for me